There are so many different options for marketing services today. The key is to find someone who understands your business and wants to help you grow. Marketing services can vary from traditional to digital and all things in between.
Marketing experts say that there are four factors that influence purchasing decisions. These four factors are known as the marketing mix or the four Ps:
Product: What are you going to sell?
Price: How much can you charge for your product?
Place: Where will people buy your product?
Promotion: How will people find out about your product?
How successful you are at these four elements will strongly influence your business’ revenues.
Note: In this section, we use the word “product” to mean both “goods” and “services”.